A dual-audience store serving home gardeners and professional landscapers from one platform.
- E-Commerce
- Home & garden
- Responsive
Audiences in one store
Garden concepts featured
- E-Commerce
- Home & garden
Overview
Takasho, a global garden-lifestyle company, serves both home gardeners and professional landscapers in India. We built a store that welcomes both audiences and inspires them before they shop.
The challenge
Home gardeners and professionals want different products and different journeys. One site had to serve both without confusing either.
The solution
We designed and built a solution that:
- Separate home-use and pro-use product paths from the home page
- Garden concepts such as 5th Room, Garden Therapy and Smart Living Garden
- A brand film that sets the mood for the collections
- Featured products with sale pricing and quick add-to-cart
- A layout that adapts cleanly to phones
The result
Takasho now has one store that serves homeowners and professionals alike, with inspiration leading naturally to products.
2
Audiences in one store
3
Garden concepts featured
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